Wall Turns Into Gourmet Tea Shop - as part of the news series by GeoBeats.

An artist can nudge you into re-imagining any facet of the world - and that could be as seemingly elementary as opening the doors of a store.

Take a look for instance at what appears to be just a colorful wall.
But in a matter of minutes, it quickly transforms into a hip tea shop.
The Brazilian architect Alan Chu who created it notes - the colorful plywood box surprisely opens in many ways to the public creating a dynamic, joyful atmosphere around itself using design to create a powerful experience.
Located in Sao Paolo, Brazil, this is the third store made by Chu for local tea brand "The Gourmet Tea".
The design was inspired by the brand's bright packing for its range of 35 organic tea blends, but on each new project new light is given to the use of color.

What do you think of the concept?