Videoplaza Brings Big Data to Video
( 06:28 )
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'By 2015 about 30% of all video ad spend, or roughly $2.5 billion, will be audience-based,' says Sorosh Tavakoli, CEO of ad management platform Videoplaza, in an interview with Beet.TV. That's why the company rolled out a new version of its platform, Karbon 2, to include more audience data, segmentation and targeting for media owners.

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