It was wonderful to see Steve Rubel; he is the authority on all things public relations who has created the astonishingly
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influential and valuable Micropersuasion blog. I spoke with Steve at the AlwaysOn Conference at Stanford last week. He is always ahead of the curve and it's always interesting to find out what he thinks is new. He spoke with Beet.TV about the virtual world of Second Life and the opportunity it presents for communications professionals.
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