Real and Digital Collide in Toy Land
( 01:49 )
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VIDEO DESCRIPTION:

Lots of familiar faces at this year's Toy Fair. Classic dolls like Barbie continue to add digital elements. And blockbuster apps like Angry Birds expand their presence off line. And superheroes- well they are just everywhere. But more than ever- almost every product has an app element. At Mattel this Imaginext Fortress has a spot for an iPad and Disney Princess Castle works interactively with the iPad. Mattel's Lisa McKnight:

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