DURATION: 1:21-----------------------------------------SHOTLIST:SOURCE - ASSOCIATED PRESS TELEVISION - AP CLIENTS ONLYNew York - 14 March, 20131. Wide, J.K. Shin/President, Samsung Mobile Communications Division on stage, holding two smartphones2. Close, person trying out smartphone3. Wide, Smartphone being demonstrated on theater big screen4. Wide, Orchestra on rising stage5. Wide, boy tap dancing 6. Wide, Smartphone's 'Air Gesture' touchless screen application demonstrated on theater screen7. Close. Person holding hand above phone, making picture change----SOURCE: HANDOUT - NO RESTRICTIONSNew York - 14 March, 20138. SOUNDBITE: J.K. Shin/President, Samsung Mobile Communications Division (Transcript Below)---SOURCE - ASSOCIATED PRESS TELEVISION - AP CLIENTS ONLYNew York - 14 March, 20139. Close. Person trying out smartphone10. Phone's Dual Camera application demonstrated on theater screen-------SOURCE: HANDOUT - NO RESTRICTIONSNew York - 14 March, 2013.11. SOUNDBITE: J.K. Shin/President, Samsung Mobile Communications Division (Transcript Below)---SOURCE - ASSOCIATED PRESS TELEVISION - AP CLIENTS ONLYNew York - 14 March, 201312. Mid. Person waving hand above phone, making screen scroll up and down13. Close. Person examining phone14. Close. People trying out phoneVOICE-OVER SCRIPT:((NATS APPLAUSE))SAMSUNG SAYS ITS NEW SMARTPHONE IS SO GOOD, IT WILL MAKE LIFE EASIER AND MORE REWARDING.THE COMPANY INTRODUCED THE NEW GALAXY S-FOUR SMARTPHONE ON THURSDAY.THE EVENT AT NEW YORK'S RADIO CITY MUSIC HALL INCLUDED A LIVE ORCHESTRA AND STAGE PERFORMERS.BUT THE STAR OF THE SHOW WAS THE NEW GALAXIES, WHICH INCLUDES INNOVATIVE NEW TECHNOLOGIES, DESIGNED TO HELP USERS INTERACT WITH IT.ONE EXAMPLE, IF YOU HOVER YOUR FINGERS ABOVE THE SCREEN, THE PHONE WILL SENSE THEM AND REACT.SOUNDBITE: J.K. Shin/President, Samsung Mobile Communications Division'Imagine touchless interfaces. Instant, effortless, accurate. We imagine that great things can come from this.'TRACK-2THE PHONE HAS A LARGER, SHARPER SCREEN THEN ITS PREDECESSOR, THE BEST-SELLING S-THREE.THE CAMERA APPLICATION CAN NOW USE THE FRONT AND REAR CAMERAS SIMULTANEOUSLY, MEANING YOU CAN USE THE CAMERA TO TAKE A PICTURE, AND PUT YOURSELF IN IT AT THE SAME TIME.SOUNDBITE: J.K. Shin/President, IT and Mobile Communications Division, Samsung19:14:40 'Wouldn't it be great if the technology in our hands could have placed the person taking the picture in the picture as well?TRACK-3THE GALAXY S-FOUR COULD CHALLENGE THE I-PHONE FIVE TO BECOME THE TOP-SELLING SMART PHONE.THE NEW SAMSUNG PHONE HAS A DIVIDING LINE, TO SEPARATE PERSONAL AND WORK FUNCTIONS.IT IS EXPECTED TO START AT 200-DOLLARS WITH A TWO-YEAR CONTRACT IN THE U-S.CARLOTTA BRADLEY, THE ASSOCIATED PRESS.--------------------------------------------------------------------
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