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(Image source: Yahoo! )



BY EVAN THOMAS

 

ANCHOR JIM FLINK


It’s Yahoo’s fourth such reorganization in as many years. CEO Scott Thompson is proposing a cleaner vision to the company in the wake of last week’s 2,000-strong job cuts.

According to a company-wide memo obtained by All Things Digital , Yahoo will streamline its varied media, search, email, advertising and infrastructure operations into three overarching divisions.

Bloomberg wonders if this signals any change of priorities in the budget .

"…people really want to know if there are specific parts of the business that Scott Thompson’s simply going to cut away, and some areas where he’s going to focus more money.”


CNET says it could be high time for Yahoo to get out of the markets it’s lagging in .

“ Competing in search is not a winning strategy. Search revenue is in steady decline, and Yahoo has a lot of resource focused against it. The social-networking train has left the station, and Yahoo is in the caboose.”

TechCrunch says Yahoo will likely focus on streaming media . But it will have to be ready to compete.

“ …the big question is whether Yahoo will be able to offer something in the quality or experience stakes above what we might see elsewhere.”

In any case, paidContent suggests consumers won’t see much other than fallout for a while.

“…it’s hard to see Yahoo doing anything but managing change for months at least and we are probably quarters away from seeing anything but the impact of the costs.”

The first impact will be Yahoo’s restructuring charge, which paidContent says could be in excess of $100 million.