VIDEO
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by
BeetTV
Microsoft Invests in Selectable Media Ad Platform
VIDEO DESCRIPTION:
Only about 5% of consumers are willing to shell out for paywall-ed content, says Matt Minoff, President & CEO of Selectable
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Media, a digital platform that unlocks premium content via advertising. He's betting that tools like those Selectable offers can help publishers tap into the other 95%, he tells Beet.TV in a video interview.
Posted: 01/24/2013
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Views: 1,683
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Duration: 04:48
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