VIDEO
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by
BeetTV
IAB Study Finds Mobile Video Rules at Home
VIDEO DESCRIPTION:
Nearly two-thirds of mobile video viewing is occurring in the home, often concurrently with another screen, according to
...
a just-released study from the Interactive Advertising Bureau. These findings underscore both the vital role that mobile phones play in the lives of consumers as well as the multiplatform marketing opportunities across devices, says Anna Bager, Vice President and General Manager for the Mobile Marketing Center of Excellence at the Interactive Advertising Bureau in an interview
Posted: 12/21/2012
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Views: 2,482
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Duration: 04:26
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