How to Use Storytelling to Promote a City and Its Scenes
( 02:11 )
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In Chapter 15 of 15 in his 2011 Capture Your Flag interview with host Erik Michielsen, leadership philosopher Bijoy Goswami shares how narrative and storytelling can be used to promote a city and its scenes. By using time, specifically a before, a during, and an after, Bijoy constructs a journey. This narrative allows for people to locate a person or city in their own lives. He continues by using story to create an analogy for a city as a person.

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