How to Publicize Your Demo

Karina Hayes-Blakeley: On behalf of tvlesson.com, my name is Karina Hayes-Blakeley
with Artists Representing Artists.

Let's talk a little bit about what you do with your music once you’ve recorded it. The first
thing you have to do is make sure that you're entirely happy with the recordings. Make
sure the art work is perfect and you really need to have a name of your band or if you're a
solo artist, your name standing out on the front. Make sure the binder of the CD has your
name on the side, so that radio can see clearly. Then what you have to do is really start
thinking about your team, who do you want as a manager? Who do you want to promote
you? What media company you'd like to work with, then you think about a radio
promoter that suite your music and how to get a hold of them. Then start research
tradeshows and places that these people go to and give panels and conferences, so that
you can hook up with them and talk to them, and gather cards, and basically start
communicating the people that you most admire.

In my opinion, the first thing to do is find management. In addition to researching and
manager, you may want to look at if they have been an artist themselves. It's really great
to find someone that’s very passionate about music and the arts in general. Someone who
can really understand how to cross pollenate and navigate between these different people
that you have to interact with, you really want that person to be almost like a fourth
member of you're band, for instance, or your brother, or sister, someone you really, really
trust, because it's imperative that this manager have the personality skills to work with
you and to work with these people that I have mentioned. It's really a people’s skill and is
a passion skill.


On behalf of tvlesson.com, I'm Karina Hayes-Blakeley and thank you for watching.