VIDEO
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by
Capture Your Flag
How Consumers Control the Brand Marketing Experience
VIDEO DESCRIPTION:
Social media expert and Carrot Creative president Mike Germano shares why participation plays such a key role creating a
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brand experience. He notes brands are no longer tailored by the advertiser alone. Rather, customers and consumers are now taking ownership of how a brand is communicated online and offline. Participation allows advertisers and marketers a means to engage and support customers. View more career videos at http://www.captureyourflag.com/
Posted: 06/02/2011
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Views: 1,258
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Duration: 01:45
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