How Business Networks Improve Decision Making
( 02:09 )
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VIDEO DESCRIPTION:

In Chapter 13 of 21 in his 2011 interview, Phil McKenzie shares how as he engages his network more, he builds strong relationship ties. Through this, he is able to identify key individuals with deep, relevant experience relevant to the decision he is trying to make. He contrasts this from making a more broadly informed network decision and shares an example in his relationship with Toby Daniels of Social Media Week. McKenzie is the founder of Influencer Conference.

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