(Image Source: Facebook )   BY LAUREN ZIMA   Facebook is getting a whole new look, and we finally know what that look officially...looks like. And the new, is, in a way — old. At a press conference Thursday, Facebook announced its news feed will now be like a “personalized newspaper.” An old-school term for the Internet age. But the design is sleek — it will be minimalist and focus on pictures, maps and video posts. Users will be able to sort their feeds by type of content. The big goal: less clutter. “Photo stories , which we’ve taken from these tiny little thumbnails and really blown them up.  “You have these rich previews of articles your friends have shared.” And the redesign is making headlines as a radical change. CEO Mark Zuckerberg said news feed should be more than just a single stream of content, and that the choice to focus on pics and videos reflects how data shows users use the site. Photos alone make up about half of the info in a news feed. The Washington Post reports... “The larger pictures, said Facebook’s design lead Julie Zhuo, are also a boon for businesses advertising on the social network looking to draw people in to their posts.” Such a change was thought to be on its way to appease advertisers as Facebook works to improve its business plan and give investors more confidence in the company. Another important move? To mobile. The new news feed will be consistent across devices -- tablets, the website and mobile phones. The Verge’ s analysis: “Facebook's overall new look fits with the current love of clean, image-heavy sites — it's drawn comparisons to competitor Google+ — but it's also pulling specific features from mobile: a rail on the left-hand side with links to messages, events, or available friends echoes its app design.” Still, the big reaction to watch will be that from users. Facebook has had some bad luck with big changes going over well in the past. Users can start signing up for the new layout right away, but it will roll out gradually.