Blinkx Gets Big Bucks on CPMs for Overlay Ads on ITN
( 01:16 )
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Blinkx, the video search engine/advertising network, is proving the high value proposition of in-stream advertising by charging "north of $60" per thousand views for overlay ads.The San Francisco/London-based company has found that video from certain creators, such as independent British television network ITN, can command these stratospheric prices. This is big money and a very exciting and bullish development for online video advertising.

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