Research: Digital Video Growing On Live, Long-Form Demand ( 07:31 )

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The old adage used to be that digital video had to be short, that viewers wouldn't sit and watch it in long sessions. That may have been true on the desktop - but video ad tech company FreeWheel's latest quarterly market report shows new devices are now driving online video ever more toward long-form and live content.

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  • Research: Digital Video Growing On Live, Long-Form Demand (07:31)

    The old adage used to be that digital video had to be short, that viewers wouldn't sit and watch it in long sessions. That may have been true on the desktop - but video ad tech company FreeWheel's latest quarterly market report shows new devices are now driving online video ever more toward long-form and live content.

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