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Business: marketing

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Philip Kotler on the Past and Future of Marketing
Philip Kotler on the Past and Future of Marketing Philip Kotler moves through the past and future of marketing to give you a proper understanding of the concept and use of marketing. Wobi.com 06/13/2012 491 Views
Clive Davis On Working With Creative Personalities
Clive Davis On Working With Creative Personalities In this excerpt of record industry mogul Clive Davis's full interview with the WSJ's Lee Hawkins, Davis explains how he as a business leader is able to straddle the executive world and the artist world, and how to persuade creative, artistic personalities to embrace his business vision and decision. WSJLive 04/18/2013 1,407 Views
Nicholas Kirkwood: How to Design an Iconic Shoe
Nicholas Kirkwood: How to Design an Iconic Shoe Nicholas Kirkwood, Designer, discusses the future for his global brand. FORA.tv Culture 05/16/2013 144 Views
How to Organize a Contest to Market Your Business
How to Organize a Contest to Market Your Business Tips from Susan Koger, co-founder of Modcloth, and Scott Gerber, founder of the Young Entrepreneur Council. Inc. - Ask Gerber 06/12/2012 378 Views
Gluten Free Markets Are Rising
Gluten Free Markets Are Rising The demand for gluten free products has caused the market to explode. TheStreet's Debra Borchardt and Laurie Kulikowski go to BabycakesNYC to see whether the fuss is warranted. The Street 04/17/2013 618 Views
Money No Longer Means Brand Power
Money No Longer Means Brand Power Buying brand power is a thing of the past. Consumers want real relationships, beyond viral videos and Facebook ads. We talk branding with Bob Garfield. HuffPost Live Highlights 03/05/2013 489 Views
5 Tips to Get More People Talking About Your Brand
5 Tips to Get More People Talking About Your Brand Advice from Dave Kerpen, CEO of Likeable Media, and Scott Gerber, founder of the Young Entrepreneur Council. Inc. - Ask Gerber 06/12/2012 1,375 Views
Dos and Don'ts of Facebook Marketing
Dos and Don'ts of Facebook Marketing Social media advice from Soraya Darabi, co-founder of Foodspotting, and Scott Gerber, founder of the Young Entrepreneur Council. Inc. - Ask Gerber 08/22/2012 988 Views
"Jonas" Is Like Stepping Into Gepetto's Workshop
"Jonas" Is Like Stepping Into Gepetto's Workshop There are fewer and fewer furniture companies that adhere to these higher standards of craftsmanship and quality. This is why "Jonas", a long-standing NYC furniture maker and upholster, is a one of its kind. The Street 03/13/2013 328 Views
Live Better, Feet First: Shoemakers Take Work Personally
Live Better, Feet First: Shoemakers Take Work Personally Diane Sullivan, President & Chief Executive Officer, Brown Shoe Company, explains why building the company of the future is personal. FORA.tv Culture 05/16/2013 138 Views
6 Marketing Techniques for Every Entrepreneur
6 Marketing Techniques for Every Entrepreneur Tools and advice from Neil Patel, co-founder of KISSmetrics, and Scott Gerber, founder of the Young Entrepreneur Council. Inc. - Ask Gerber 06/12/2012 1,361 Views
How to Create Effective Case Studies for Your Business
How to Create Effective Case Studies for Your Business Advice on how to get results from Jenny Fleiss, co-founder of Rent the Runway, and Scott Gerber, founder of the Young Entrepreneur Council. Inc. - Ask Gerber 09/23/2012 2,052 Views
Kenneth Cole Debates Who You Are Vs. Who You Wear
Kenneth Cole Debates Who You Are Vs. Who You Wear Kenneth Cole discusses the business of looking good, doing good, and feeling good. FORA.tv Culture 05/16/2013 132 Views
How to Refine Your Product Messaging
How to Refine Your Product Messaging Promotional pearls of wisdom from David Meerman Scott, author of The New Rules of Marketing and P.R., and Scott Gerber, founder of the Young Entrepreneur Council. Inc. - Ask Gerber 06/12/2012 185 Views
How to Pitch for the Press
How to Pitch for the Press Public relations advice from Thrillist co-founder Adam Rich and Scott Gerber, founder of the Young Entrepreneur Council. Inc. - Ask Gerber 07/29/2012 684 Views

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